The first relates to my Breakthrough Strategy Program. This is a new program that helps people to reach their most cherished goals and it puts together everything I’ve learned from NLP, hypnosis, cognitive behaviour therapy, Rational Emotive Behaviour Therapy, and the years of teaching my “Create Your Future” workshop.The page was just a rough drawing of the first stages that I had in mind. First, a beta-test with 30 people, half in London, half in the rest of the world. The idea was to test the whole program and give it to people in exchange for their feedback. This phase happened in August-September 2009 (the program is 60 days long). As I write this, I’m gearing up for the next program, and on the diagram you’ll see my goal is to have 26 people sign up for the (paid) Gold version, which features group coaching, and 3 sign up for the Platinum version, which features one-to-one weekly coaching.
My main target group for the Breakthrough Strategy Program is writers and people who aspire to write, partly because that’s the field I have been in for more than 20 years, and partly because I have built up some credibility in teaching in that field based on my workshops and my book, “Your Writing Coach.”
Therefore, one of my other goals is to become the world’s top writing coach (hey we're talking Big and Audacious here!). On the BHAG page I wanted to explore what will be the signs that I have achieved that (when you have a goal, it’s always a good idea to know how to tell when you’ve arrived). As you’ll see, the indictors I came up with include high levels of book sales, a certain number of keynote speeches at major writing events, etc., a high level of popularity for the YouTube videos I’m planning on producing, etc.
YOUR BEHAG PAGESYour own BHAG pages don’t have to look anything like mine (in fact, some of mine look different from these two samples). You can paste up pictures that represent one of your goals, inspirational quotes, or anything else. If you’re willing to share some of yours, I’d love to see them—send them to me at [email protected].