Watch and Learn from Author Interviews

Borders’ BookZone website has now gone live, featuring interviews with more than 100 authors, divided into sections devoted to fiction, non-fiction, children’s and also special features, reader reviews, and competitions.

It’s a good place to see what works and doesn’t work in terms of how authors present their work. A good example is Ben MacIntyre doing a 6 minute interview about his non-fiction book, “Agent Zigzag.” He tells the story simply and entertainingly and makes me curious about the book.

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