On the How magazine blog site (howdesign.com/blog), Tricia shared the following:
"I had the privilege of hearing Ira Glass of This American Life fame speak last night. Here are a couple of notes from his talk for your consideration:
No topic sentences. Good story telling is not what you were taught in school. If you want to engage someone, start with a story in motion. Something happens which causes something to happen which causes something to happen. That is the essence of a story. Use dialogue because then the story switches to real time and the listener is living it with the teller. Use details that help the listener see what is happening. Wait until the end to reveal the big picture. Then the listener has made the journey with the teller and will feel the connection."
A great concise summary of the essence of storytelling! (How is an excellent design magazine that I often find has ideas that apply just as much to writing, and it's a pleasure to look at, too.)
