I'm always interested in how the media are evolving, and one new development is the launch of Monkey, a free online mulit-media weekly "lads'" magazine (this means it features photos and videos of cars and of well-endowed, scantily-clad young ladies).
It comes from the same company that made a fortune with Maxim and Stuff. Magazine mogul Felix Dennis thinks that with the cost of distributing paper magazines way up, plus the spread of the Internet, plus the fact that young people are reading less, Monkey is the way to go.
It's free, so revenue will come from ads. And if you check it out, you'll see they're not spending much--if any--money on writers so far, since this is mostly a collection of photos, goofy videos that are hosted on YouTube, and a few ads with sound files attached. (If you want to have a look, click here--if you then click on 'see the latest issue' you can browse without signing up for a subscription.)
As a magazine, it sucks, but what will be worth watching is whether this format catches on; if so, more intelligent magazines may follow.