Here’s a true internet
success story. Simon Tofield created some short animated films featuring black
and white line drawings of a man and his sneaky, always-hungry cat. They became
an internet sensation, drawing more than 20 million hits on YouTube and winning
awards including “Best Comedy at the British Animation Awards.”
Now The Bookseller reports that ‘Cannongate has won ‘a fierce auction’ for the world rights to two illustrated books by Tofield. They will be gift books and one will be published at the end of this year, the other for Christmas 2010. The publisher already is in discussion about merchandising rights for the “Simon’s Cat” brand.
The animated films are charming and obviously resonate with cat owners. This one is called ‘Simon’s Cat: TV Dinner.”