Among publishers, Penguin stands out as being one of the leaders in using new media. Here's an interview from their site with Scott Belsky, CEO of Behance and author of "Making Ideas Happen."He talks about how creative people can also be highly productive. It takes a few minutes to get into the meat of the subject (total length is about 9 minutes--if you want to jump to the good stuff, click on the third heading below the video ("Beyond the Book: Making Ideas Happen") and play. (By the way, there's lots about how to be more productive, in my book "Focus: use the power of targeted thinking to get more done," published by Pearson. You can get it now at Amazon and other online and offline retailers.)